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A STUDY ON IMPACT OF CUSTOMER RELATIONSHIP MANAGEMENT ON CUSTOMER SATISFACTION, LOYALTY, AND RETENTION: CASE OF INDER RESIDENCY HOTEL, UDAIPUR

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ASHISH ADHOLIYA*; DR. J.P. MISHRA**;
DHAWAL BHATT***; MANISH SHARMA****
*Shrinath Ji Institute of management
Upali Oden Nathdwara Rajasthan India
**Shrinath Ji Institute of management
Upali Oden Nathdwara Rajasthan India
***Shrinath Ji Institute of management
Upali Oden Nathdwara Rajasthan India
****Shrinath Ji Institute of management
Upali Oden Nathdwara Rajasthan India

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