DR.P.C.S.RAJARAM*; MR.K.SANKAR GANESH** *Assistant Professor, Department of Business Administration, Kalasalingam University, Anand Nagar, Krishnankoil, Tamilnadu. **Lecturer, Department of Business Administration, Kalasalingam University, Anand Nagar, Krishnankoil, Virudhunagar District, Tamilnadu.
COMPARATIVE ANALYSIS ON SERVICE QUALITY OF ICICI AND SBI BANK IN RAJAPALAYAM TALUK – AN EMPIRICAL STUDY
