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Category: Volume 2 Issue 2 (may. 2011)

A STUDY ON IMPACT OF CUSTOMER RELATIONSHIP MANAGEMENT ON CUSTOMER SATISFACTION, LOYALTY, AND RETENTION: CASE OF INDER RESIDENCY HOTEL, UDAIPUR

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ASHISH ADHOLIYA*; DR. J.P. MISHRA**; DHAWAL BHATT***; MANISH SHARMA**** *Shrinath Ji Institute of management Upali Oden Nathdwara Rajasthan India **Shrinath Ji Institute of management Upali Oden Nathdwara Rajasthan India ***Shrinath Ji Institute of management Upali Oden Nathdwara Rajasthan India ****Shrinath Ji Institute of management Upali Oden Nathdwara Rajasthan India

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