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CUSTOMER PERCEPTION ON SERVICE QUALITY OF NEW PRIVATE SECTOR BANKS IN TAMILNADU – AN EMPIRICAL STUDY

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S. DHARMALINGAM*; DR. K. V. KANNAN**
*Assistant Professor, Department of Management Studies, Chettinad College of Engineering
& Technology, Karur – 639114, Tamil Nadu, India.
**Professor & Head, Department of Management Studies, Government Arts College,
Aattur, Salem District, Tamil Nadu, India.

Updated: April 1, 2017 — 9:06 am

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